MARC details
000 -LEADER |
fixed length control field |
01991nam a2200457 i 4500 |
001 - CONTROL NUMBER |
control field |
44990 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
fixed length control field |
m o d | |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr cnu|||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
141216t20152015nyua ob 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Canceled/invalid ISBN |
9781138781085 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781315770277 (e-book) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(MiAaPQ)EBC1873869 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(Au-PeEL)EBL1873869 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(CaPaEBR)ebr10994860 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(CaONFJC)MIL665795 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)897376808 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
MiAaPQ |
Language of cataloging |
eng |
Description conventions |
rda |
-- |
pn |
Transcribing agency |
MiAaPQ |
Modifying agency |
MiAaPQ |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
ML3790 |
Item number |
.G676 2015 |
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
781.5/4 |
Edition number |
23 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Graakjær, Nicolai, |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Analyzing music in TV commercials : |
Remainder of title |
television commercials and consumer choice / |
Statement of responsibility, etc. |
Nicolai Graakjaer. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
New York, New York ; |
-- |
Oxfordshire, England : |
Name of producer, publisher, distributor, manufacturer |
Routledge, |
Date of production, publication, distribution, manufacture, or copyright notice |
2015. |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Date of production, publication, distribution, manufacture, or copyright notice |
©2015 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource (183 pages) : |
Other physical details |
illustrations. |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
computer |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
online resource |
Source |
rdacarrier |
490 1# - SERIES STATEMENT |
Series statement |
Routledge Interpretive Marketing Research ; |
Volume/sequential designation |
20 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
588 ## - SOURCE OF DESCRIPTION NOTE |
Source of description note |
Description based on print version record. |
590 ## - LOCAL NOTE (RLIN) |
Local note |
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Music in advertising. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Television advertising. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Television and music. |
655 #4 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Electronic books. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Relationship information |
Print version: |
Main entry heading |
Graakjaer, Nicolai. |
Title |
Analyzing music in TV commercials : television commercials and consumer choice. |
Place, publisher, and date of publication |
New York, New York ; Oxfordshire, England : Routledge, c2015 |
Physical description |
172 pages |
Series data for related item |
Routledge interpretive marketing research ; 20. |
International Standard Book Number |
9781138781085 |
Record control number |
2014030440 |
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) |
Corporate name or jurisdiction name as entry element |
ProQuest (Firm) |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Routledge interpretive marketing research series ; |
Volume/sequential designation |
20. |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="https://ebookcentral.proquest.com/lib/rave/detail.action?docID=1873869">https://ebookcentral.proquest.com/lib/rave/detail.action?docID=1873869</a> |
Public note |
Click to View |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Suppress in OPAC |
0 |