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The business of film : a practical introduction / Stephen R. Greenwald, Paula Landry.

By: Greenwald, Stephen R [author.]Contributor(s): Landry, Paula [author.]Series: American film market presents: Publisher: London : Routledge, 2022Edition: Third editionDescription: 368 pages : illustrations (black and white)Content type: text | still image Media type: unmediated Carrier type: volume001: BDZ0050339896ISBN: 9781032108742 (pbk.) :Subject(s): Motion picture industry | Motion picture industry -- United States | Performing Arts | Films, cinema | The arts: general issues | Electronic, holographic & video art | Film production: technical & background skillsDDC classification: 791.430973 LOC classification: PN1993.5.U6 | G74 2022
Contents:
PREFACE; INTRODUCTION; CHAPTER 1: A BRIEF HISTORY OF THE FILM INDUSTRY; CHAPTER 2: A BUSINESS OVERVIEW OF FILM; CHAPTER 3: MOVIE DEVELOPMENT; CHAPTER 4: MOVIE FINANCING; CHAPTER 5: MOVIE PRODUCTION; CHAPTER 6: MOVIE DISTRIBUTION; CHAPTER 7: MOVIE MARKETING; CHAPTER 8: FILM EXHIBITION, RETAIL & CONSUMPTION; CHAPTER 9: MOVIE ACCOUNTING; APPENDIX
Summary: 'This Business of Film' explores film as a business from every angle - development, financing, production and distribution. It brings together the savvy and the statistics to let readers understand the dynamics of a complicated creative industry. - Offers a practical introduction to business practices of the film industry from planning through production and distribution using graphics, charts, and sample financing scenarios, offering readers a detailed understanding of concepts and practices like financing, business models, and different distribution schemes. - Updated and revised throughout to account for the changing media landscape including the new challenges facing the industry due to COVID-19. - Digital eResource offers forms, templates, and additional case studies for students along with test banks, quizzes, and Powerpoint slides for instructor use.

Enhanced descriptions from Syndetics:

This updated third edition introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to financing, marketing, and distribution. Celebrated authors Stephen R. Greenwald and Paula Landry offer a practical, hands-on guide to the business aspects of this evolving industry, exploring streaming, development, financing trends, regional/global/online distribution, shifting business models, exhibition, multi-platform delivery, marketing, VR/AR, virtual production, accounting, and more.

The book is illustrated throughout with sample financing scenarios and charts/graphics, and includes detailed case studies from projects of different budgets and markets. This new and expanded edition has been updated to reflect the new challenges facing the industry due to Covid-19 and how to navigate the new landscape of film financing and distribution. Other updates include coverage of new indie films and distributors, virtual production, the recent impact of global markets including the biggest streamers like Netflix, Apple and Amazon are how they are shaping the future of the business.

This is essential reading for students looking for foundational knowledge of the film industry and guidance on how to successfully adapt to constant changes in the entertainment business.

Extensive online support material accompanies the book including downloadable forms and templates, PowerPoint slides, quizzes and test banks, and other additional resources.

Previous edition: 2018.

Includes bibliographical references and index.

PREFACE; INTRODUCTION; CHAPTER 1: A BRIEF HISTORY OF THE FILM INDUSTRY; CHAPTER 2: A BUSINESS OVERVIEW OF FILM; CHAPTER 3: MOVIE DEVELOPMENT; CHAPTER 4: MOVIE FINANCING; CHAPTER 5: MOVIE PRODUCTION; CHAPTER 6: MOVIE DISTRIBUTION; CHAPTER 7: MOVIE MARKETING; CHAPTER 8: FILM EXHIBITION, RETAIL & CONSUMPTION; CHAPTER 9: MOVIE ACCOUNTING; APPENDIX

'This Business of Film' explores film as a business from every angle - development, financing, production and distribution. It brings together the savvy and the statistics to let readers understand the dynamics of a complicated creative industry. - Offers a practical introduction to business practices of the film industry from planning through production and distribution using graphics, charts, and sample financing scenarios, offering readers a detailed understanding of concepts and practices like financing, business models, and different distribution schemes. - Updated and revised throughout to account for the changing media landscape including the new challenges facing the industry due to COVID-19. - Digital eResource offers forms, templates, and additional case studies for students along with test banks, quizzes, and Powerpoint slides for instructor use.

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