Promotional cultures [electronic resource] the rise and spread of advertising, public relations, marketing and branding / Aeron Davis.
Publisher: Cambridge, England ; Malden, Mass. : Polity, c2013Description: 1 online resource (xi, 247 p.)001: 44875Subject(s): Communication and culture | Communication and culture -- Case studiesGenre/Form: Electronic books.DDC classification: 302.2 LOC classification: P94.6 | .D38 2013Online resources: Click to View| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| eBooks | MAIN LIBRARY Electronic Books | ONLINE | 302.2 23 (Browse shelf(Opens below)) | 1 | Available | 44875-1001 |
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Description based on online resource; title from title page (ebrary, viewed August 2, 2013).
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