Designing brand identity : (Record no. 3799)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00934nam a2200301 4500 |
| 001 - CONTROL NUMBER | |
| control field | 13761 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210222152422.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090408s2009 njua f 001 0 eng|d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0470401427 |
| Terms of availability | £30.99 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470401422 |
| Terms of availability | £30.99 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) 69724 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | W12188360 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | StDuBDS |
| Transcribing agency | StDuBDS |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD69.B7 |
| Item number | W44 2009 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wheeler, Alina. |
| 9 (RLIN) | 11775 |
| 245 10 - TITLE STATEMENT | |
| Title | Designing brand identity : |
| Remainder of title | an essential guide for the entire branding team / |
| Statement of responsibility, etc. | Alina Wheeler. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hoboken, N.J. : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | c2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 307 p. |
| Other physical details | ill. (chiefly col.); |
| Dimensions | 29 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Previous ed.: 2006. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Trademarks |
| General subdivision | Design. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| General subdivision | Brand name products. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Suppress in OPAC | 0 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MAIN LIBRARY | MAIN LIBRARY | Book | 28/02/2012 | 30.99 | 44 | 658.827 WHE | 088941 | 23/07/2021 | 07/06/2018 | 1 | 30.99 | 22/02/2021 | Book |