000 01602nam a22003251a 4500
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008 180920s2018 sz a o 000 0 eng d
020 _a9781350088931 (online)
020 _z9782940373796 (paperback)
040 _aUtOrBLW
_beng
_cUtOrBLW
050 4 _aNC715
_b.H36 2018
100 1 _aHands, David,
_cPh. D.
_94685
245 1 0 _aVision and values in design management
_h[electronic resource] /
_cDavid Hands.
250 _aFirst ed.
260 _aLausanne :
_bAVA Publishing,
_c2018.
300 _a1 online resource (192 p.) :
_bill.
490 0 _aRequired reading range
490 1 _aAVA academia
520 _a"Vision and Values in Design Management explores the value of design as a key strategic resource that can be utilized in the pursuit of securing a competitive advantage within highly complex and emergent markets. Throughout the book, David Hands offers contributions from key thinkers and practitioners drawn from both industry and academia to provide an essential guide to the development, key issues and future directions of design management."--Bloomsbury Publishing.
530 _aAlso issued in print.
533 _aElectronic reproduction.
_bLondon :
_cBloomsbury Publishing,
_d2014.
_nAvailable via World Wide Web.
_nAccess limited by licensing agreement.
_7s2014 dcunns
650 0 _aDesign
_xManagement.
650 0 _aMarketing.
830 0 _aAVA academia.
856 4 0 _uhttp://dx.doi.org/10.5040/9781350088931?locatt=label:secondary_appliedVisualArts
942 _n0
999 _c31557
_d31557