000 | 02282nam a22003491a 4500 | ||
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001 | 44101 | ||
005 | 20210222154438.0 | ||
006 | m d | ||
007 | cr un ---uuuua | ||
008 | 180920s2016 enk ob 001 0 eng d | ||
020 | _a9781474232920 (online) | ||
020 | _z9781474232906 (paperback) | ||
040 |
_aUtOrBLW _beng _cUtOrBLW |
||
050 | 0 | 0 |
_aNC997 _b.B44 2016 |
082 | 0 | 0 |
_a745.4072/1 _223 |
100 | 1 |
_aNoble, Ian, _eauthor. _98249 |
|
245 | 1 | 0 |
_aVisual research _h[electronic resource] : _ban introduction to research methods in graphic design / _cIan Noble and Russell Bestley. |
250 | _aThird edition. | ||
260 |
_aLondon ; _aNew York : _bFairchild Books, an imprint of Bloomsbury Publishing PIc, _c[2016] |
||
300 | _a1 online resource (226 p.) | ||
490 | 0 | _aRequired reading range | |
504 | _aIncludes bibliographical references (p. 218) and index. | ||
520 |
_a"Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics. Each chapter features case studies that demonstrate how the use of research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process. The third edition features new case studies in each chapter, updated design exercises and a new chapter on design-led tools and information design methods, in relation to both print and on-screen design."-- _cProvided by publisher. |
||
530 | _aAlso issued in print. | ||
533 |
_aElectronic reproduction. _bLondon : _cBloomsbury Publishing, _d2014. _nAvailable via World Wide Web. _nAccess limited by licensing agreement. _7s2014 dcunns |
||
650 | 0 |
_aGraphic arts _xResearch. |
|
650 | 0 |
_aDesign _xResearch. |
|
700 | 1 |
_aNoble, Ian, _d1960- _eauthor. |
|
776 | 0 |
_aOriginal _w(DLC) 2015020465 |
|
856 | 4 | 0 | _uhttp://dx.doi.org/10.5040/9781474232920?locatt=label:secondary_appliedVisualArts |
942 | _n0 | ||
999 |
_c31501 _d31501 |