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035			_a(Sirsi) 67239
100	1		_aKai, Chadi _95848
245	1	0	_aCreativity limits in interactive television
260	0	0	_aChislehurst : _bRavensbourne, _c2004
500			_aThe outline of the research is communicating the integration of the new technology Interactive Television (iTV) within the television system. The study is drawing an investigation setting out a spot light on the obstacles which took place between the iTV's structure and the television set. In clarifying how the television set did not absorb accurately the new technology, this has led many limitations found within as interactive application. On the other hand the research is defining how iTV has enhanced the programs' content and offered the audience interactivity and entertainment through its unlimited ideas and concepts, therefore giving the television a new outlook.
500			_aMA dissertation: Interactive Digital Media
655		7	_aDissertation
710	2	0	_aRavensbourne College of Design and Communication
942			_n0
999			_c2610 _d2610