000 00839nam a2200265 4500
001 24948
005 20210222153127.0
008 070906s2007 caua e 001 0 eng d
020 _a0321434536
_c£28.99
020 _a9780321434531
_c£28.99
040 _aStDuBDS
_cStDuBDS
082 0 4 _a658.872
100 1 _aMulder, Steve
_917779
245 1 4 _aThe user is always right :
_ba practical guide to creating and using personas for the Web.
260 _aBerkeley, Calif. :
_bNew Riders,
_cc2007.
300 _axvii, 293 p. :
_bill. ;
_c23 cm.
500 _aIncludes index.
500 _aWritten by Steve Mulder with Ziv Yaar.
650 0 _aInternet marketing
_xPlanning.
650 0 _aWeb sites
_xDesign.
650 0 _aInternet users
650 0 _aElectronic commerce
_xCustomer services.
700 1 _aYaar, Ziv
_917781
942 _n0
999 _c11506
_d11506