| 000 | 00694pam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 11031 | ||
| 005 | 20210222151858.0 | ||
| 008 | 050106r20052003enka b 001 0 eng | ||
| 020 | _a0749443995 | ||
| 020 | 1 | 0 | _a9780749443993 |
| 035 | _a(Sirsi) 62394 | ||
| 082 | 0 | 4 | _a658.82 IND |
| 245 | 0 | 0 |
_aBeyond branding : _bhow the new values of transparency and integrity are changing the world of brands / _cby Nicholas Ind. [editor] |
| 260 |
_aLondon : _bKogan Page, _c2003 |
||
| 300 |
_a236 p.; _c24 cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 0 | _aProduct management | |
| 650 | 0 | _aBranding | |
| 650 | 0 | _aBusiness management | |
| 650 | 0 | _aEthics | |
| 700 | 1 |
_aInd, Nicholas _95483 |
|
| 942 | _n0 | ||
| 999 |
_c1145 _d1145 |
||