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The practice of market research : an introduction / Yvonne McGivern.

by McGivern, Yvonne [author.].

001: 019519396Edition: Fourth edition.Publisher: Harlow : Pearson, 2013Availability: Items available for loan: Call number: 658.83 MCG (1).
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The new business road test : what entrepreneurs and investors should do before launching a lean start-up / John Mullins.

by Mullins, John W [author.].

001: BDZ0034076870Edition: Fifth edition.Publisher: Harlow, England : Pearson, 2018Availability: Items available for loan: Call number: 658.022 MUL (2).
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