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The 22 immutable laws of branding / Al Ries and Laura Ries.

by Ries, Al | Ries, Laura.

001: 24981Availability: Items available for loan: Call number: 658.82 RIE (1).
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Positioning : the battle for your mind / Al Ries, Jack Trout.

by Ries, Al | Trout, Jack.

001: 14883Publisher: New York ; London : McGraw-Hill, c2001Availability: Items available for loan: Call number: 659.1 RIE (1).
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