Enhanced descriptions from Syndetics:

A collection of contemporary typefaces, introduced by the designers and publishers themselves, from the cult status designers of London's Tomato to Typerware in Barcelona, the comic alphabets of Rian Hughes to the character-filled typeface of Alessio Leonardi. This book offers stimuli for typeface design and layout, examines the marketing concepts with which the designers have conquered the world of graphic design and advertising, and demonstrates the diverse opportunities for using digital type.

Reviews provided by Syndetics

CHOICE Review

New media spawns new methods of communication, and typography is the focus in this book. The digital revolution is going through the same identity crisis that occurred when Gutenberg printed the Bible in the mid-15th century. His "type-face" imitated the calligraphic forms of the period. As the digital revolution grows, typefaces designed for letterpress or offset cannot meet the challenges and changes of the new digital media and the oversensitized, young audience. This sourcebook will no doubt serve as a valuable reference of what was being created and used at the dawn of the digital period. Time will tell whether these international designers and companies have created a new way of communication. And perhaps that should be the opposing statement to Jurgen Siebert's "more is more." The book is well designed and printed in full color in order to capture what the editors believe to be the current state of typographics. The individual type styles have been created by designers and used by them in a variety of applications and formats. As design and education become more complex and demanding, resources that deal with the fundamental element of communication will provide an opportunity to experience the richness and complexity of the art of typography. Upper-division undergraduates through professionals. D. Ichiyama; Purdue University