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Enterprise and small business: principles, practice and policy

By: Carter, SaraPublisher: Pearson education, 2000001: 6845ISBN: 0201398524Subject(s): Business ownership | Small businessOnline resources: Click here to access online
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Book MAIN LIBRARY Book PRINT 658.022 CAR (Browse shelf(Opens below)) 1 Available 049002

Enhanced descriptions from Syndetics:

This book provides a comprehensive introduction to small businesses written by leading academics from the UK and Europe. This book is unique in that it gathers together in one volume an unprecedented breadth of expertise and coverage of topics. Anyone studying or interested in the latest thinking and practice of small businesses should read this book. *More comprehensive coverage than any other text currently available. *Strong theoretical perspective but balanced with illustrations and examinations of practice. *Contributions from leading academics at top institutions.

Table of contents provided by Syndetics

  • Section 1 The Small Business Environment
  • 1 Introduction
  • 2 Self-employment and small firms
  • 3 The enterprise culture: the socio-economic context of small firms
  • 4 Small business policy, support and governance
  • 5 The social and cultural world of enterprise
  • Section II Entrepreneurship and The Small Firm
  • 6 Initiating entrepreneurship
  • 7 Business start-up: theory, practice and policy
  • 8 The psychology of the entrepreneur
  • 9 Family and enterprise
  • 10 Gender and enterprise
  • 11 Ethnicity and enterprise
  • 12 Franchising and enterprise
  • 13 Technical entrepreneurship
  • 14 Intrapreneurship
  • 15 Entrepreneurship in transitional economies
  • Section III Management and The Small Firm
  • 16 Strategy and the small firm
  • 17 People and the small firm
  • 18 Training and the small firm
  • 19 Finance and the small firm
  • 20 Marketing and the small firm
  • 21 Networking and the small firm
  • 22 Information and communication Technology in the small firm
  • 23 Growth and development in the small firm
  • Internationalisation and the small firm

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