TY - BOOK AU - Greenwald,Stephen R. AU - Landry,Paula TI - The business of film: a practical introduction T2 - American film market presents SN - 9781032108742 (pbk.) : AV - PN1993.5.U6 G74 2022 U1 - 791.430973 23 PY - 2022/// CY - London PB - Routledge KW - Motion picture industry KW - United States KW - Performing Arts KW - ukslc KW - Films, cinema KW - thema KW - The arts: general issues KW - Electronic, holographic & video art KW - Film production: technical & background skills N1 - Previous edition: 2018; Includes bibliographical references and index; PREFACE; INTRODUCTION; CHAPTER 1: A BRIEF HISTORY OF THE FILM INDUSTRY; CHAPTER 2: A BUSINESS OVERVIEW OF FILM; CHAPTER 3: MOVIE DEVELOPMENT; CHAPTER 4: MOVIE FINANCING; CHAPTER 5: MOVIE PRODUCTION; CHAPTER 6: MOVIE DISTRIBUTION; CHAPTER 7: MOVIE MARKETING; CHAPTER 8: FILM EXHIBITION, RETAIL & CONSUMPTION; CHAPTER 9: MOVIE ACCOUNTING; APPENDIX N2 - 'This Business of Film' explores film as a business from every angle - development, financing, production and distribution. It brings together the savvy and the statistics to let readers understand the dynamics of a complicated creative industry; - Offers a practical introduction to business practices of the film industry from planning through production and distribution using graphics, charts, and sample financing scenarios, offering readers a detailed understanding of concepts and practices like financing, business models, and different distribution schemes. - Updated and revised throughout to account for the changing media landscape including the new challenges facing the industry due to COVID-19. - Digital eResource offers forms, templates, and additional case studies for students along with test banks, quizzes, and Powerpoint slides for instructor use ER -