TY  - BOOK
AU  - Griffin,Ricky W.
AU  - Pustay,Michael W.
TI  - International business: a managerial perspective 
SN  - 9781292313733 (pbk.) :
AV  - HD62.4 .G74 2019
U1  - 658.049 23
PY  - 2019///
CY  - Upper Saddle River
PB  - Pearson
KW  - International business enterprises
KW  - Management
KW  - Business and Management
KW  - ukslc
KW  - Business & Management
KW  - thema
KW  - International business
N1  - Includes bibliographical references and index; PART 1: THE WORLD'S MARKETPLACES 1. An Overview of International Business 2. Global Marketplaces and Business Centers 3. Legal, Technological, Accounting, and Political Environments 4. The Role of Culture 5. Ethics and Social Responsibility in International Business  PART 2: THE INTERNATIONAL ENVIRONMENT 6. International Trade and Investment 7. The International Monetary System and the Balance of Payments 8. Foreign Exchange and International Financial Markets 9. Formulation of National Trade Policies 10. International Cooperation Among Nations  PART 3: MANAGING INTERNATIONAL BUSINESS 11. International Strategic Management 12. Strategies for Analyzing and Entering Foreign Markets 13. International Strategic Alliances 14. International Organization Design and Control 15. Leadership and Employee Behavior in International Business  PART 4: MANAGING INTERNATIONAL BUSINESS OPERATIONS 16. International Marketing 17. International Operations Management 18. International Financial Management 19. International Human Resource Management and Labor Relations
N2  - The authors provide a managerial approach to international business with an emphasis on skills development; For courses in international business. Successfully prepare students for the international marketplace International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasises cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organisations worldwide
ER  -