TY  - BOOK
AU  - Russell,Alex
TI  - The fundamentals of printed textile design
T2  - Fundamentals
SN  - 9781350116283 (pbk.) :
AV  - TS1475 .R877 2022
U1  - 746.62 23
PY  - 2022///
CY  - London
PB  - Bloomsbury Visual Arts
KW  - Textile design
KW  - Textile printing
KW  - Art portfolios
KW  - Vocational guidance
KW  - Crafts
KW  - ukslc
KW  - Handicrafts, decorative arts & crafts
KW  - thema
KW  - Fashion & textiles
KW  - Manufacturing industries
KW  - Engineering applications of polymers & composites
KW  - Textiles & fibres
KW  - Plastics & polymers
N1  - Previous edition: Lausanne: AVA Academia, 2011; Includes bibliographical references and index; 1. An Overview of Printed Textile Design -- History -- The Digital Revolution -- Environmental and Ethical Issues -- Professional Contexts -- -- 2. The Creative Design Process -- The Brief -- Research, Development and Final Designs -- Colour -- Design Composition -- -- 3. Technology, Tools and Professional Practice -- Printing Technologies and Design -- Design Tools, Space and Process -- Professional Practice -- -- 4. Designing for the World -- Design and Industry -- Design and Global Issues -- Design and Communication -- -- 5. Design Style and Content -- Design Categories -- Colourways and Co-Ordinates -- Balancing Tradition and Innovation -- -- 6. Working as a Designer -- Building Collections -- Building Portfolios -- Building a Career -- -- Bibliography -- Glossary -- Acknowledgements
N2  - This title explores contemporary practice in printed textile design. It provides an introduction to the creative skills, techniques and processes required by designers in order to produce a professional, creative and commercially aware portfolio; In this essential introduction to contemporary printed textile design, designer and educator Alex Russell explores creative and commercial studio practice, including: - developing sophisticated skills with image and colour - how to make effective use of context in your work - strategies for a career in design You'll learn how history and technology shape print design, plus how to balance innovation with industry requirements, including fashion, home interiors, giftware and stationery. There's practical advice on developing a professional portfolio, and how good communication skills can get your work noticed. This updated edition includes expanded sections on digital design and social media, and their impact on portfolio development, manufacturing, and promotion, as well as advice on establishing an ethical, sustainable practice for the future
ER  -