TY  - BOOK
AU  - May,Karen
AU  - Crews,Tena B.
TI  - Digital media: concepts and applications
SN  - 9781305661721 (hbk.) :
U1  - 658.0567 23
PY  - 2016///
CY  - Mason
PB  - South-Western Educational Publishing
KW  - Multimedia systems in management
KW  - Digital media
KW  - Business and Management
KW  - ukslc
KW  - Office systems & equipment
KW  - thema
KW  - Computer science
KW  - Business applications
KW  - Graphical & digital media applications
KW  - Office management
KW  - Information technology: general issues
KW  - Enterprise software
N1  - Previous edition: 2013; Formerly CIP; UNIT I: MEDIA AND THE DIGITAL AGE. -- 1. Getting Started with Digital Media. -- 2. Ethical and Legal Issues. -- UNIT II: DIGITAL IMAGING AND DESIGN. -- 3. Image Files. -- 4. Digital Photography. -- 5. Color in Digital Media. -- 6. Raster Editing. -- 7. Vector Editing. -- UNIT III: PRINT PUBLISHING. -- 8. Print Type. -- 9. Print Graphics. -- 10. Print Design. -- UNIT IV: AUDIO AND VIDEO PRODUCTION. -- 11. Audio. -- 12. Video. -- UNIT V: WEB PUBLISHING. -- 13. Web Editing. -- 14. Web Design. -- 15. Web Animation. -- 16. Web Media. -- 17. Web Standards. -- UNIT VI: PRESENTATION STRATEGIES. -- 18. Presentation Planning. -- 19. Presentation Design. -- 20. Presentation Effects. -- 21. Presentation Production. -- UNIT VII: DIGITAL MEDIA AND THE CHANGING BUSINESS ENVIRONMENT. -- 22. Electronic Collaboration. -- 23. Project Development Team. -- Corporate Capstone. -- Appendix A: Adobe Certified Expert (ACE) Exam Guide Objectives. -- Appendix B: ISTE and SCANS Competencies. -- Appendix C: Certified Internet Webmaster (CIW). -- Glossary. -- Index
N2  - This title prepares students for the workplace by teaching multimedia concepts and providing activities for business-standard software applications such as print and Web publishing, animation, digital imaging, and more; DIGITAL MEDIA, CONCEPTS AND APPLICATIONS, 4E prepares students for the multimedia-rich workplace by teaching them multimedia concepts as well as business-standard software applications to complete projects and solve problems. The non-software-specific text approach gives students a strong foundation in the concepts and practices of digital multimedia and allows the text to focus on the more creative end of business technology. If needed, software-specific directions to assist in learning can be found on the website
ER  -