Malinic, Radim, 1978- Book of branding : a guide to creating brand identity for startups and beyond / Radim Malinic. - 253 pages : illustrations (colour), portraits (colour) ; 21 cm ISBN: 9780993540035 (pbk.) : £18.99 0993540031 (pbk.) : £18.99 Nat. Bib. No.: GBB9K0966 bnb Nat. Bib. Agency Control No.: 019645553 Uk Subjects--Topical Terms: Branding (Marketing)Brand name products.Advertising--Brand name products.New business enterprises--Marketing.Product management.