TY  - BOOK
AU  - Wheeler,Alina
TI  - Designing brand identity: an essential guide for the entire branding team 
SN  - 0470401427
AV  - HD69.B7 W44 2009
U1  - 658.827 22
PY  - 2009///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Brand name products
KW  - Branding (Marketing)
KW  - Trademarks
KW  - Design
KW  - Advertising
N1  - Previous ed.: 2006; Includes bibliographical references and index
ER  -