Roberts, Kevin <br/><br/>
Lovemarks :  the future beyond brands / 
by Kevin Roberts ; foreword by A.G. Lafley. 
 - 1st ed. 
 - New York, N.Y. :  PowerHouse Books,  2004. 
<br/><br/><label>ISBN: </label>1576872041 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding<br/>Marketing<br/>Advertising<br/>Trademarks
<br/><br/><label>Dewey Class. No.: </label>659.134 ROB