Ryan, Damian. <br/><br/>
Understanding digital marketing :  marketing strategies for engaging the digital generation / 
Damian Ryan & Calvin Jones. 
 - London :  Kogan Page,  2009. 
 - xii, 276 p.  ill.;  25 cm. 
<br/><br/>Includes bibliographical references (p. [269]-271) and index. 
<br/><br/><label>ISBN: </label>0749453893  £19.99 9780749453893  £19.99 
<br/><br/><label>LCCN: </label>2008034688 
<br/><br/><label>Nat. Bib. No.: </label>GBA8C6439  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social media<br/>Strategic planning<br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .R93 2009 
<br/><br/><label>Dewey Class. No.: </label>658.872