TY  - BOOK
AU  - Pavitt,Jane
TI  - Brand new
SN  - 1851773231
U1  - 659.134 PAV 
PY  - 2000///
CY  - London
PB  - V&A Publications
KW  - Branding
KW  - Consumption
KW  - Consumer behaviour
N1  - Edited by: Jane Pavitt; Includes bibliographical references and index
ER  -