Design in business : strategic innovation through design /
Margaret Bruce and John Bessant.
- Harlow : Financial Times Prentice Hall, 2002.
- xxii, 287 p.; 25 cm.
Includes bibliographical references and index.
0273643746 £29.99 9780273643746 £29.99
2001035987
GBA200781 bnb
0273643746 Uk
Business planning Success in business Corporate profits Competition