Clifton, Rita. <br/><br/>
Brands and branding / 
Rita Clifton and John Simmons with Sameena Ahmad ... [et al.]. 
 - 1st ed. 
 - Princeton, New Jersey :  Bloomberg,  c2004. 
 - xv, 256 p., [16] p. of plates  ill.  23 cm. 
 - Economist series. .
 - Economist series. .
<br/><br/>Includes index. 
<br/><br/><label>ISBN: </label>1576601471 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding<br/>Brand names<br/>Brand name products.
<br/><br/><label>Dewey Class. No.: </label>658.827