Dempster, Craig, <br/><br/>
The rise of the platform marketer :  performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / 
Craig Dempster and John Lee. 
 - 1 online resource (243 pages) :  illustrations 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781119059998 (e-book) 9781119059790 (e-book) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Internet advertising.<br/>Relationship marketing.<br/>Social media--Marketing.<br/>Customer relations.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .D457 2015 
<br/><br/><label>Dewey Class. No.: </label>658.8/72