MacRury, Iain. <br/><br/>
Advertising  [electronic resource] / 
Iain MacRury. 
 - Abingdon, Oxon ;  New York, NY :  Routledge,  2009. 
 - xi, 318 p. :  ill. 
 - Routledge introductions to media and communications .
 - Routledge introductions to media and communications. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
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<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Sales promotion.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5823  / .M132 2009