Robinson, MJ 1967-

Television on demand : curatorial culture and the transformation of TV / M.J. Robinson. - New York : Bloomsbury Academic, 2017. - xi, 246 pages ; 23 cm

Includes bibliographical references and index.

Since 2010 'curation' has become a marketing buzzword. Wrenched from its traditional home in the world of high art, everything from food to bed linens to dog toys now finds itself subject to this formerly rarified activity. Most of the time the term curation is being inaccurately used to refer to the democratisation of choice - an inevitable development and side effect of the economics of long tail distribution. However, as any true curator will tell you, curation is so much more than choosing - it relies upon human intelligence, agency, evaluation and carefully considered criteria - an accurate, if utopian definition of the much-abused and overused term. This book examines what happens when curation becomes the primary way in which media users or viewers engage with mass media such as journalism, music, cinema, and, most specifically, television.

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Television broadcasting--United States.
Television broadcasting--Technological innovations--United States.
Television viewers--Attitudes.--United States
Media Studies.

PN1992.3.U5

791.45 ROB