Hung, H.Y <br/><br/>
Farmer Brown's journal :  a social experiment of conducting glocalisation strategy in the online environment 

 - Chislehurst :  Ravensbourne College,  2006 
<br/><br/> MA dissertation: Networked Media Environments  Farmer Brown's journal, works as an online community aimed at the reconnection of a long lost relationship between local producers and consumer. It is hoped that through the interactions enabled by networked technology, a direct connection can be recreated. The ultimate goal of this project is to shrink the food supply chain and shift the power of supermarkets to local producers.  Includes CD Rom 
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