TY  - BOOK
AU  - Hastings,Gerard
TI  - Social marketing: why should the Devil have all the best tunes?
SN  - 9780750683500
U1  - 658.8 HAS 
PY  - 2007///
CY  - Amsterdam, London
PB  - Elsevier/Butterworth-Heinemann, 
KW  - Social marketing
KW  - Management and Business Studies
KW  - Consumer behaviour
ER  -