Heskett, John <br/><br/>
Toothpicks and logos :  design in everyday life / 
by John Heskett 
 - Oxford :  Oxford University Press,  2003 
 - 214 p.  ill. [some b/w];  20cm. 
<br/><br/> Includes index and further reading 
<br/><br/><label>ISBN: </label>0192804448 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding<br/>Design history<br/>Product development<br/>Industrial design
<br/><br/><label>Dewey Class. No.: </label>745.201 HES