TY - BOOK AU - Slade,Catharine TI - Creating a brand identity: a guide for designers SN - 1780675623 (pbk.) : U1 - 658.827 SLA PY - 2016/// CY - London PB - Laurence King Publishing KW - Branding (Marketing) KW - Commercial art KW - Graphic arts N1 - Includes bibliographical references and index ER -