Cairns, Graham <br/><br/>
deciphering advertising, art and architecture :  new persuasion techniques for sophisticated consumers / 
Graham Cairns. 
 - 139 pages :  illustrations ;  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>1907471154 (pbk.) :  £19.95 9781907471155 (pbk.) :  £19.95 
<br/><br/><label>Nat. Bib. No.: </label>GBB0A5350  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commercial art.<br/>Advertising--Psychological aspects.<br/>Advertising campaigns--Psychological aspects.<br/>Stores, Retail--Design.<br/>Consumer behavior.
<br/><br/><label>Dewey Class. No.: </label>741.67