Pricken, Mario. <br/><br/>
Creative advertising :  ideas and techniques from the world's best campaigns / 
Mario Pricken. 
 - New ed. 
 - London :  Thames & Hudson,  2008. 
 - 255 p. :  ill. (chiefly col.) ;  29 cm. 
<br/><br/> Previous ed.: 2002. 
<br/><br/><br/>Translated from the German. 
<br/><br/><label>ISBN: </label>9780500287330  £24.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Commercial art--Technique.
<br/><br/><label>Dewey Class. No.: </label>741.67