TY  - BOOK
AU  - Holland,D.K.
TI  - Branding for nonprofits: developing identity with integrity 
SN  - 1581154348
U1  - 658.82 HOL 
PY  - 2006///
CY  - New York
PB  - Allworth
KW  - Marketing
KW  - Corporate identity
KW  - Branding
N1  - Includes index, acknowledgements, glossary
ER  -