Rewind : forty years of design and advertising / by Jeremy Myerson
Publisher: London : Phaidon, 2002Description: 512 p. ill. [chiefly col.] 29cm001: 10385ISBN: 0714842710Subject(s): Commercial art | Advertising campaigns | Advertising - History | Graphic design | Package design | Product design | Music videos | Interactive mediaDDC classification: 659.1 MYEItem type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Book | MAIN LIBRARY Book | 659.1 MYE (Browse shelf(Opens below)) | 1 | Available | 091292 |
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Enhanced descriptions from Syndetics:
Rewind charts the history of design and advertising over the last 40 years. Drawing on the extensive archives of the London-based organization, Design and Art Direction (D&AD) - one of the world's leading bodies representing the creative industries of design and advertising - it covers a broad range of design disciplines, including graphic design, TV, press and poster advertising, product design, new media and retail packaging.
A wide-ranging essay sets out the historical framework and describes the main developments in design and advertising since the 1960s. A selection of eclectic case studies illustrates key moments in design history. Different leading practitioners have each contributed texts to different decades from different angles, providing unique personal insights into the design and advertising of that era.
Published in association with British Design and Art Direction ( D&AD )
Includes index
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