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Managing in the global economy / Richard M. Steers and Luciara Nardon.

By: Steers, Richard MContributor(s): Nardon, Luciara, 1972-Publisher: Armonk, N.Y. : M.E. Sharpe, c2006Description: xv, 383 p. ill.; 24cm001: 14926ISBN: 0765615517; 9780765615510Subject(s): International business enterprises -- Management | International trade -- Cross-cultural studies | Strategic planning | International economic relationsDDC classification: 658.049 LOC classification: HD62.4

Enhanced descriptions from Syndetics:

This definitive text will bring a new level of professionalism to courses in International Management. Truly global in focus, it is a comprehensive primer on the challenges and prospects of international management, with a particular emphasis on developing global managers who are skilled in economics, strategy, and general management. In addition, the authors help readers develop an in-depth understanding of the role of cultural differences in managerial effectiveness. The text is divided into three parts: the emerging global economy; culture, organization, and strategy; and managing global operations. Management topics include: organizing for international business, global business strategy, building strategic alliances, international negotiations, global staffing, managing a competitive workforce, TQM and employee involvement, and managing multicultural teams. Throughout the text, the authors integrate current conceptual materials on global management with in-depth country analyses and real-world business examples. Each chapter begins with an opening case vignette (from countries around the world) and concludes with a list of key terms and in-depth exercises (Global Manager's Workbook). The text also provides country ratings for 50 countries on economic activity, political risk, and cultural differences, as well as a 35 item instrument for students to measure their own cultural awareness

Includes bibliographical references and indexes.

Table of contents provided by Syndetics

  • Preface
  • Part I The Emerging Global Economy
  • 1 Managing in the Global Economy: An Introduction
  • Importance of Global Business
  • Factors Influencing Global Business: An Organizing Framework
  • The Global Manager
  • The Road Ahead
  • Key Terms
  • Global Manager's Workbook 1.1: Are Management Styles Converging?
  • Global Manager's Workbook 1.2: Special Assignment--Romania
  • 2 Challenges and Prospects of Globalization
  • Outsourcing to India
  • Challenges of Globalization
  • Stages in Globalization
  • The Globalization Enigma
  • Globalization: A Point of View
  • Key Terms
  • Global Manager's Workbook 2.1: Globalization and You
  • Global Manager's Workbook 2.2: Meeting the Globalization Challenge
  • 3 Economic Foundations of Global Business
  • Slovakia's Emerging Automobile Industry
  • Economic Environment and Global Competition
  • Competition Between Nations
  • Competition Among Firms and Industries
  • Institutional Influences on Trade and Economic Development
  • Developing Global Economic Literacy
  • Key Terms
  • Global Manager's Workbook 3.1: Honduran Textile Trade
  • Global Manager's Workbook 3.2: World Trade Organization
  • 4 National Trade Policy and Competitive Advantage
  • Singapore's Drive for Economic Prosperity
  • Rationale for National Trade Intervention
  • Strategies for National Economic Development
  • Industrial Policy and Economic Development: The Case of Japan
  • Barriers to International Trade
  • International Trade Promotion
  • Combating Unfair Trade Practices
  • Key Terms
  • Global Manager's Workbook 4.1: Culture and Industrial Policy
  • Global Manager's Workbook 4.2: Celtic Tiger
  • 5 Legal and Political Foundations of Global Business
  • Seeking Political Favors in Nigeria
  • Legal Environment of Global Business
  • The Darker Side of Global Business
  • Political Risk in Foreign Investments
  • Social Responsibility in Global Business
  • Key Terms
  • Global Manager's Workbook 5.1: Leveling the Playing Field
  • Global Manager's Workbook 5.2: Manufacturing in Underdeveloped Countries
  • 6 Economic Integration and Regional Trading Blocs
  • Poland Joins the European Union
  • Rationale for Regional Economic Integration
  • Degrees of Regional Economic Integration
  • NAFTA and the Maquiladora Program
  • The European Union
  • Key Terms
  • Global Manager's Workbook 6.1: Future of NAFTA
  • Global Manager's Workbook 6.2: Future of the European Union
  • Part II Culture, Organization, and Strategy
  • 7 Cultural Foundations of Global Business
  • A Story of Two Cows
  • Understanding Cultural Differences
  • Inside China: A Study in Culture
  • The Culture Theory Jungle
  • Comparing Models of National Cultures
  • Key Terms
  • Global Manager's Workbook 7.1: Promontory Point
  • Global Manager's Workbook 7.2: Dining Out in Lougang
  • 8 Assessing Cultural Differences
  • Made in USA
  • Navigating the Culture Theory Jungle
  • Reframing Culture: A "Big Five" Approach
  • Assessing Cultural Differences
  • Mapping Cultural Distances
  • Key Terms
  • Global Manager's Workbook 8.1: Personal Values Survey
  • Global Manager's Workbook 8.2: Mapping Cultural Distances
  • 9 Organizing for Global Business
  • All in the Family, Japanese-Style
  • Organizing for Global Competition
  • Culture, Organization, and Management: Inside the Japanese Keiretsu
  • Types of Keiretsu Structures
  • Management in a Japanese Keiretsu
  • Key Terms
  • Global Manager's Workbook 9.1: Organizing in the United States and Japan
  • Global Manager's Workbook 9.2: Reinventing Nissan
  • 10 Developing Global Business Strategies
  • Wal-Mart Goes to Mexico
  • Culture and Strategy: Wal-Mart, Carrefour, and Aldi
  • Strategies for Global Competition
  • Strategies for Market Entry
  • Doing Business in Mexico: Inside the Mexican Grupo
  • Key Terms
  • Global Manager's Workbook 10.1: Mexican Coke
  • Global Manager's Workbook 10.2: Embraer
  • 11 Building Global Strategic Alliances
  • Korean Firms Capitalize on Strategic Alliances
  • Types of Global Strategic Alliances
  • Organizing Global Strategic Alliances
  • Benefits of Strategic Alliances
  • Drawbacks of Strategic Alliances
  • Managing Strategic Alliances: Inside the Spanish Empresa
  • Managing Strategic Alliances: Inside the Korean Chaebol
  • Key Terms
  • Global Manager's Workbook 11.1: Secoinsa
  • Global Manager's Workbook 11.2: AmKor Technologies
  • 12 Strategies for International Negotiation
  • General Electric Meets Mitsubishi
  • Steps in International Negotiation
  • Basic Negotiating Strategies
  • Strategies for Successful International Negotiation
  • Negotiating with the Japanese
  • Negotiating with Brazilians: Inside the Brazilian Empresa
  • Brazilian vs. Japanese Styles of Negotiation
  • Key Terms
  • Global Manager's Workbook 12.1: Negotiating in Japan
  • Global Manager's Workbook 12.2: InBev
  • Part III Managing Global Operations
  • 13 Staffing Global Operations
  • Unilever Goes to Brazil
  • The International Staffing Challenge
  • International Staffing Models
  • Host Country Nationals
  • Expatriate Managers
  • Managing Cultural Adaptation
  • Managing Repatriation
  • Key Terms
  • Global Manager's Workbook 13.1: Gillette's International Training Program
  • Global Manager's Workbook 13.2: Amstel Engineering
  • 14 Managing a Competitive Global Workforce
  • Lincoln Electric's Incentive System
  • Culture and Work Behavior
  • Motivation Across Cultures
  • Leadership Across Cultures
  • Keys To Successful Global Leadership
  • Key Terms
  • Global Manager's Workbook 14.1: Personal Work Values
  • Global Manager's Workbook 14.2: Lincoln Electric Goes International
  • 15 Managing Total Quality and Employee Involvement
  • Is Siemens Still German?
  • Quality and Competitive Advantage
  • Employee Involvement and Quality
  • Strategies for Total Quality Management
  • TQM and Codetermination: Inside the German Konzern
  • Key Terms
  • Global Manager's Workbook 15.1: Skoda-Volkswagen Alliance
  • Global Manager's Workbook 15.2: TQM Around the World
  • 16 Managing Multicultural Teams
  • Teamwork at Real Madrid
  • Role of Multicultural Teams
  • Promises and Pitfalls of Multicultural Teams
  • Creating Successful Multicultural Teams
  • Strategies for Managing Multicultural Teams
  • Managing Multicultural Teams: Inside the French Societe
  • Managing Multicultural Teams: Inside the Malaysian Bumiputra Firm
  • Key Terms
  • Global Manager's Workbook 16.1: Managing Teams in France and Malaysia
  • Global Manager's Workbook 16.2: Pharmacia's Executive Team
  • Appendix
  • 17 Managing in the Global Economy: A Field Project
  • Part 1 New Facility Location Decision
  • Part 2 Preparing for the Overseas Assignment
  • Name and Company Index
  • Subject Index
  • About the Authors

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