Epica book 25 : Europe's best advertising / [editor, Richard Hogqvist].
Publisher: Suresnes : AVA, c2012Description: 391 p. : ill. (chiefly col.) ; 31 cm001: BDZ0018101067ISBN: 9782884791106 (hbk.) :Subject(s): Commercial art -- Awards -- Europe | Advertising campaigns -- Awards -- Europe | Art and Design | Europe | Advertising | Illustration & commercial artDDC classification: 741.670794 LOC classification: NC1001.5Summary: This volume brings together images from all of the 2011/12 Epica Award winners, featuring more than 850 commercials, print ads, innovative media ideas, publications, Internet sites, direct marketing operations, packaging design projects and integrated campaigns. Not only does this title showcase work from all over Europe, it is also the only reference annual on European advertising that features print publications and television commercials, Internet sites and integrated marketing campaigns. Conveniently arranged by product category, with over 900 high-quality colour images and creative credits and translations, Epica Book 25: Europe's Best Advertising is an indispensable source of information and inspiration for all those interested in advertising.Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Book | MAIN LIBRARY Book | 741.67 EPI (Browse shelf(Opens below)) | 1 | Available | 114793 |
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Enhanced descriptions from Syndetics:
Not only does this title showcase work from all over Europe, it is also the only reference annual on European advertising that features print publications and television commercials, Internet sites and integrated marketing campaigns.Conveniently arranged by product category, with over 900 high-quality colour images and creative credits and translations, Epica Book 25: Europe's Best Advertising is an indispensable source of information and inspiration for all those interested in advertising.
Includes index.
This volume brings together images from all of the 2011/12 Epica Award winners, featuring more than 850 commercials, print ads, innovative media ideas, publications, Internet sites, direct marketing operations, packaging design projects and integrated campaigns. Not only does this title showcase work from all over Europe, it is also the only reference annual on European advertising that features print publications and television commercials, Internet sites and integrated marketing campaigns. Conveniently arranged by product category, with over 900 high-quality colour images and creative credits and translations, Epica Book 25: Europe's Best Advertising is an indispensable source of information and inspiration for all those interested in advertising.
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