Los logos.
Language: engger Publisher: Berlin : Gestalten, c2002Description: 444 p. chiefly ill. (chiefly col.), facsims. (some col.); 20 x 25 cm001: 8435ISBN: 3931126927; 9783931126926Subject(s): Logos (Symbols) | TrademarksDDC classification: 741.6 LOG LOC classification: T324 | .L6413 2002Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | MAIN LIBRARY Book | 741.6 LOG (Browse shelf(Opens below)) | 1 | Available | 089153 | |||
Book | MAIN LIBRARY Book | 741.6 LOG (Browse shelf(Opens below)) | 1 | Available | 063489 | |||
Book | MAIN LIBRARY Book | 741.6 LOG (Browse shelf(Opens below)) | 2 | Available | 080787 |
Enhanced descriptions from Syndetics:
A lavishly illustrated compilation of the works of a variety of international designers provides a definitive overview of contemporary logo design from around the world, demonstrating how a good logo distills an image or message into a simple, easily recognizable icon. (Fine Arts).
Includes index.
Edited by R. Klanten, M. Mischler, N. Bourquin.
Text in English and German.
Table of contents provided by Syndetics
- Foreword
- Logos (p. 020)
- Pictographic logos
- Iconographic logos
- Ideographic logos
- Illustrative logos
- Lettering (p. 078)
- Type as type
- Type as a brand
- Pictorial type
- Type as pictures
- Typograms (p. 204)
- Type as type
- Type as a brand
- Pictorial type
- Type as pictures
- Combinations (p. 244)
- Pictograms in which a new sign is created by combining logo and lettering with additional graphic elements
- Collected themes (p. 330)
- Thematic productions that cannot be allotted to one of the three previous, clearly defined categories
- Statistics (p. 388)
- Uses graphics to show the distribution of designers and studios across various geographical regions and their preference for the possible approaches
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