Details for: Copywriting : successful writing for design, advertising and marketing / › Ravensbourne University Library catalog

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Copywriting : successful writing for design, advertising and marketing / Mark Shaw.

Publisher: London : Laurence King Publishing Ltd., 2009Description: 216 p. ill. 25 cm001: 13570ISBN: 978185665688Subject(s): Copywriting | Writing | Adivertising | Retailing | Catalogue | Company magazines, Newsletters | Websites and digital formats | ComunicationsDDC classification: 659.132 Online resources: Click here to access online

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	MAIN LIBRARY Book	PRINT	659.132 SHA (Browse shelf(Opens below))	1	Available		094073

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Previous	659.132 HOR Read me : ten lessons for writing great copy /	659.132 MAS The copywriting sourcebook : how to write better copy, faster - for everything from ads to websites /	659.132 SAW Kiss & sell : writing for advertising /	659.132 SHA Copywriting : successful writing for design, advertising and marketing /	659.132 SHA Copywriting : successful writing for design, advertising and marketing /	659.132 SUL Hey whipple, squeeze this! : the classic guide to creating great ads /	659.132 WIE Advertising now. Print /	Next

Introduction

Index

Picture Credits

Illustrated Case Studies

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