Fundamentals of advertising / by John Wilmshurst
By: Wilmshurst, John
Publisher: London : Heinemann, 1985Description: xiv, 267 p. ill. tables 24 cm001: 6447Subject(s): Advertising | Advertising - History | Advertising campaignsDDC classification: 659.1 WIL
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Book | MAIN LIBRARY Book | 659.1 WIL (Browse shelf(Opens below)) | 1 | Available | 084893 |
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Includes index
List of contents and illustrations
Appendix:The inter-media decison
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