Cybermarketing [electronic resource] : how to use the Internet to market your goods and services / Pauline Bickerton, Matthew Bickerton, and Upkar Pardesi.
By: Bickerton, Pauline
Contributor(s): Bickerton, Matthew | Pardesi, Upkar | Chartered Institute of Marketing | ProQuest (Firm)Publisher: Oxford ; Boston : Butterworth-Heinemann, 2000Edition: 2nd edDescription: xvi, 355 p. : ill001: 44319Subject(s): Internet marketing | Internet advertisingGenre/Form: Electronic books.DDC classification: 658.8/4 LOC classification: HF5415.1265 | .B53 2000Online resources: Click to View
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| eBooks | MAIN LIBRARY Electronic Books | ONLINE | 658.84 21 (Browse shelf(Opens below)) | 1 | Available | 44319-1001 |
"Published in association with the Chartered Institute of Marketing."
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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