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Typography [electronic resource] / Gavin Ambrose and Paul Harris.

By: Ambrose, Gavin [author.]Contributor(s): Harris, Paul, 1971- [author.]Series: Basics designPublisher: London ; New York : Fairchild Books, [2016]Edition: Second editionDescription: 1 online resource001: 44055ISBN: 9781474208499 (online)Subject(s): Graphic design (Typography) | Type and type-foundingAdditional physical formats: Print version:: Typography; OriginalDDC classification: 686.2/2 LOC classification: Z246Online resources: Click here to access online Also issued in print.
Contents:
Machine generated contents note: 1. A Brief History of Typography -- 2. Looking at Type -- 3. Type Classification -- 4. Choosing Type -- 5. Setting Type -- 6. Type Generation -- 7. Type Realization.
Summary: "Typography is the means by which a written idea is given a visual form. Effective use of typography can produce a neutral effect or rouse the passions, symbolise artistic, political or philosophical movements, or express the personality of a person or organization. This book aims to impart a comprehensive understanding of typography, to explore its history, theory and practice. Aimed at both students and practising designers, it provides a thorough examination of how typography informs other aspects of creative design."-- Provided by publisher.
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
eBooks MAIN LIBRARY Electronic Books ONLINE 686.22 23 (Browse shelf(Opens below)) 1 Available 44055-1001

Includes bibliographical references and index.

Machine generated contents note: 1. A Brief History of Typography -- 2. Looking at Type -- 3. Type Classification -- 4. Choosing Type -- 5. Setting Type -- 6. Type Generation -- 7. Type Realization.

"Typography is the means by which a written idea is given a visual form. Effective use of typography can produce a neutral effect or rouse the passions, symbolise artistic, political or philosophical movements, or express the personality of a person or organization. This book aims to impart a comprehensive understanding of typography, to explore its history, theory and practice. Aimed at both students and practising designers, it provides a thorough examination of how typography informs other aspects of creative design."-- Provided by publisher.

Also issued in print.

Electronic reproduction. London : Bloomsbury Publishing, 2014. Available via World Wide Web. Access limited by licensing agreement. s2014 dcunns

Description based on print version record and CIP data provided by publisher; resource not viewed.

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