Whatever you think think the opposite / Paul Arden.
By: Arden, Paul [author]
London : Penguin, 2006Description: 143 p. : ill. (some col.) ; 18 cmContent type: text Media type: unmediated Carrier type: volume 001: 43649ISBN: 0141025719Subject(s): Success | Decision making | Creativity | Personal developmentDDC classification: 658 ARD
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Book | MAIN LIBRARY Book | 658 ARD (Browse shelf(Opens below)) | 1 | Checked out | 11/12/2023 | 113195 |
Enhanced descriptions from Syndetics:
There have been many books written on good business practice.
All eminently sensible. All based on logic, common sense and good manners.
Essential if you want to be a supermarket manager. But for those wishing to break new ground it is not enough.
Logic and common sense have a habit of leading us to the same conclusions.
If you are going to make your mark on the world you have to start thinking differently.
To think differently you have to think illogically.
Whatever You Think Think The Opposite looks at life the wrong way in a bid to explain the benefits of making wrong decisions.
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