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Creativity and perception in management / Jane Henry.

By: Henry, JaneContributor(s): Open Business SchoolPublisher: London : SAGE, 2001Description: 210p. ill. (some col.); 25 cm001: 12815ISBN: 0761968253; 9780761968252; 0761968245; 9780761968245Subject(s): Management | Creative ability in business | Sensory perceptionDDC classification: 658.4063 LOC classification: HD31

Enhanced descriptions from Syndetics:

The book provides students with the principles and practices entailed in the new form of management associated with creative and innovative organizations. It introduces the creative approaches in management, revealing the role and impact of cognition, intuition and perception. Jane Henry differentiates between a variety of personal styles and shows their implications for creativity, problem solving, communication, decision making and role preference.

The text includes student activities, illustrative cartoons, boxed examples and recommended readings. It can be used alongside the Readers Creative Management 2nd edition (Henry) and Managing Innovation and Change 2nd edition (Henry and Mayle).

Includes index.

Published in association with the Open University Business School.

Bibliography: p.192-201.

Table of contents provided by Syndetics

  • Part 1 Creativity
  • Creativity
  • Creative Management
  • Part 2 Perception
  • Cognition
  • Metaphors
  • Part 3 Style
  • Style
  • Roles
  • Part 4 Values
  • Culture
  • Development
  • Part 5 Sustainability
  • Sustainability
  • Responsibility

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