Interactive television in the U.K : a view of the past , present and the future

By: Trevino Gomez, Cihuaxochitl MainoelContributor(s): Ravensbourne College of Design and CommunicationPublisher: Chislehurst : Ravensbourne, 2004001: 12572Genre/Form: Dissertation

Mutual action and two way communication is described as part of the development of television in Britain since its first launch, a vital and ongoing connection between producers and audience. From its beginnings, television's aim to entertain, inform and educate has created interaction with its audience at different levels, bringing certain kinds of experiences according to the technology and broadcasting language of the moment.

MA dissertation: Interactive Digital Media

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