Packaging design / by Bill Stewart
Series: Portfolio seriesPublisher: London : Laurence King, 2007Description: 224p. ill.[chiefly col.]; 26 cm001: 11737ISBN: 9781856695251; 1856695255Subject(s): Package design | Commercial artDDC classification: 658.564 STEItem type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Book | MAIN LIBRARY Book | 658.564 STE (Browse shelf(Opens below)) | 1 | Available | 093204 |
Enhanced descriptions from Syndetics:
Packaging design became established as a specialist discipline in the 1960s, yet few books have been published that offer sound practical advice for students. Now Bill Stewart describes the whole design process from concept creation to production, including the all-important considerations of brand development and the designer's obligations and responsibilities to the environment. The methods described mirror the design process widely adopted commercially, ensuring a relatively painlesstransformation from student to design practitioner.
This introduction to the subject is illustrated by a wide range of packaging examples and also includes useful tips and ideas for the designer. Concluding with a chapter on careers advice, the book will be of interest to all students involved with packaging, whether their specialism is structural or graphic design, product design, marketing, or consumer behavioral studies.
Includes index
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