Sound business / by Julian Treasure
Publisher: Cirencester : Management books, 2007Description: 244p. 21cm001: 11695ISBN: 9781852525286Subject(s): Music | Sound | Marketing techniques | Consumer behaviour | Psychology | Workspaces | AdvertisingDDC classification: 658.8342 TREItem type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Book | MAIN LIBRARY Book | 658.8342 TRE (Browse shelf(Opens below)) | 2 | Available | 088073 |
Browsing MAIN LIBRARY shelves, Shelving location: Book, Collection: PRINT Close shelf browser (Hides shelf browser)
658.8342 SCH Visual consumption / | 658.8342 SET Consumer behaviour. | 658.8342 SOL Consumer behaviour : a European perspective / | 658.8342 TRE Sound business / | 658.8342 TRE Sound business / | 658.84 DIR Direct response | 658.84 DRU Strategic marketing : planning and control / |
Enhanced descriptions from Syndetics:
The world is full of sound - most of it unwanted and unplanned - which can change our moods, our behaviour and our performance. This book explains how to use this fact to great advantage, in terms of productivity and customer performance. It is a practical guide to planning and managing sound for increased profit in all aspects of business.
Includes CD Rom,
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