Serious creativity / Edward de Bono.
By: De Bono, Edward [author.]
Publisher: London : Vermilion, 2015Copyright date: ♭1992Description: viii, 472 pages : illustrations ; 22 cmContent type: text Media type: unmediated Carrier type: volume001: 28070ISBN: 0091939704 (paperback); 9780091939700 (paperback)Subject(s): Creative thinking | Lateral thinkingDDC classification: 153.35 BON LOC classification: BF408 | .D43 2015
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Book | MAIN LIBRARY Book | 153.35 BON (Browse shelf(Opens below)) | 1 | Available | 100312 |
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| 153.35 AND Creativity and its cultivation | 153.35 BAR Creativity and psychological health | 153.35 BON Lateral thinking : handbook for Creativity, / | 153.35 BON Serious creativity / | 153.35 BUC Make to know : from spaces of uncertainty to creative discovery / | 153.35 BYT Creativity today / | 153.35 CAM The artist's way workbook / |
Enhanced descriptions from Syndetics:
If you want to be the best, focus on your most valuable asset- the power of your creative mind
As competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can't be creative; many more are convinced they are not creative at all because they have never been 'arty'. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill - one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to-
be creative on demand with de Bono's step-by-step approach
add value to ideas and turn them into financial assets
boost creativity with the power of lateral thinking
break free from old ways of thinking with creative challenging
Includes index.
First published 1992.
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