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Managing multimedia : project management for web and convergent media.. book 1. people and processes / by Elaine England

By: England, ElaineContributor(s): Finney, AndyPublisher: Harlow : Addison-Wesley, 2002Description: 424p. ill. [some b/w]; 24 cm001: 11298ISBN: 0201728982Subject(s): Multimedia computer applications | Project management | User interfaces | Marketing | Web sitesDDC classification: 006.7 ENG

Enhanced descriptions from Syndetics:

The third edition of Managing Multimedia has been split into two parts to reflect the current changes in the industry, and to build on the strengths of previous editions. Both volumes focus on the life cycle development of a new media project, with this text concentrating on the people and team issues and the other (Technical Issues) focusing on the more technical aspects of the project. Both books look closely at online development, inline with current industry trends, while still keeping offline development to the fore. The split into two books has allowed increased coverage of hot topics such as convergance, interactive TV and mobile communications.

Includes diagrams

In 2 volumes- also see Book 2: technical issues

Includes index

Table of contents provided by Syndetics

  • I Multimedia Project Management Life Cycle
  • 1 The Backgroud Multimedia and Projects
  • 2 Multimedia and Project Management
  • 3 Scooping a Project
  • 4 The Proposal
  • 5 Contract Issues 1
  • 6 Agreeing the Content
  • 7 Selecting the Media and Techniques
  • 8 Interface Design
  • 9 Contract Issues 2
  • 10 Selecting the Team
  • 11 Testing
  • 12 Archiving
  • 13 Managing Small, Quick Projects
  • II Project Manager's Self Development
  • 14 Team Management Principles
  • 15 Rights, Copyright and Other Intellectual Property
  • 16 Multimedia Narrative
  • 17 Adapting Projects for Other Languages and Cultures
  • 18 Marketing Implications for Interactive Systems

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