Legally branded / Shireen Smith.
By: Smith, Shireen
Publisher: London : Azrights, 2012Description: 293 p. ; 23 cm001: 26477ISBN: 9780957174207Other title: Legally branded : logos, trade marks, designs, copyright, intellectual property, internet law, social media, marketing [Cover title]Subject(s): Branding | Copyright | Intellectual propertyDDC classification: 346.048
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Book | MAIN LIBRARY Book | 346.048 SMI (Browse shelf(Opens below)) | 1 | Available | 110747 | |||
| Book | MAIN LIBRARY Book | 346.048 SMI (Browse shelf(Opens below)) | 2 | Available | 110741 |
Browsing MAIN LIBRARY shelves, Shelving location: Book, Collection: PRINT Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 344.42 DAV #futuregen : lessons from a small country / | 346.048 MOS From Edison to iPod : protect your ideas and make money / | 346.048 SMI Legally branded / | 346.048 SMI Legally branded / | 346.0480285 HON A History of the Future in 100 Objects | 346.0480285 LES The future of ideas / | 346.0480285 STE Grow : How Ideals Power Growth and Profit at the World's 50 Greatest Companies |
Enhanced descriptions from Syndetics:
Would you like to have access to the same legal expertise that the world's top brands use to make their products and services stand out from the competition? Well, now you can. This user-friendly guide gives an insight into all the legal aspects of branding, and provides an invaluable aid for any small or medium-sized business. Once you get to grips with the relevant issues, you'll know how best to position your business for long-term success. Even if you don't aspire to be a brand, you'll find this handbook indispensable in helping you sidestep all manner of common legal problems and pitfalls in business.
UK-LoR
There are no comments on this title.